Home Depot

When the Home Depot opened their 105,000 square foot flagship store on 23rd Street in Manhattan, they chose unique features to make the store a stand-out to the urban shopper. 

The clinic area of the store is configured with two modes of operation - retail and clinic, each with different lighting and set configuration requirements. A thirty-foot long zipper display sign is suspended eight feet above the area to define and identify the space. Retail mode features a typical point-of-purchase display area, which is used for how-to products and literature. The retail cart is center stage and lit with several fixed spots. Three Zenith P42W22 42-inch plasma screens can be located anywhere along the 25-foot curved trolley track system that supports them. The clinic set also utilizes three screens and a wheleed butcher block workbench as the stage for the featured how-to demonstration.

Two Panasonic AW-E600 cameras with Fujinon S20X6.4BMD lenses are used to give front shot perspectives as well as an overhead shot of the workbench. A Ross Synergy 100 gives the option to feed any of the three screens any source that appears on the switcher.  The primary record playback option is a Thompson Grass Valley M-22A Multichannel Video Disc Recorder. A Sony DSR-1800 DVCAM with SDI option allows Home Depot’s corporate television station HDTV to exchange content with the clinic.  Vendors can also bring in previously recorded material to enhance their demonstrations.  To handle the many audio issues in a busy retail environment, TSG designed a sound system using gear from Mackie, Crown, JBL, DBX and Lectrosonics.